The Screaming O appeared on CBS Sunday Morning with the cast of Oxygen’s “The Bad Girls Club” testing their skills as Screaming O cheerleaders, short skirts and all.

Clips from a special episode of “The Bad Girls Club” lent support to the episode of “Sunday Morning” devoted to society’s obsession with outrageous reality TV, and featured the show’s stars wearing The Screaming O cheerleading gear and dancing around the company’s booth at ANE.

“Reality TV is the only marketing tool of its kind that can bring our beloved brand into the homes of millions of viewers every episode,” The Screaming O partner Keith Caggiano said. “People look to The Screaming O to add fun, sexy and cool spice to their love lives, and reality TV appearances like ‘The Bad Girls Club’ and our recent ‘Leave it to Lamas’ plug on E! Entertainment help promote that positive message.”

This season of “The Bad Girls Club” features a stylish Screaming O-branded sex toy vending machine designed with rotating shelves offering a collection of goodies, including The Screaming O’s full line of cockrings, mini vibes and fun toys.

“The Bad Girls Club” broke network records with its Dec. 15 episode being the most-watched non-finale telecast in the channel’s history. More than 1.4 million viewers tuned in, with 1.025 million in the 18-49 demographic — the consumer demo that The Screaming O appeals to.

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I recently caught an episode of “Leave It to Lamas” on E! and was totally amused by (one of my favorite toy companies!) The Screaming O’s appearance on the show in the form of a gift bag.

The scene played out like this:

So the show centers around the family of 1980s star Lorenzo Lamas. His daughter, 23-year-old Shayne Lamas gets a special present from her best friend Amber Hay — a gift bag of vibrating products from The Screaming O.

Shayne (obviously) loves the gift, calls Amber her best friend and then torments her brother A.J. with a vibrating cockring.

The Screaming O also is part of the cast of “Bad Girls Club” on the Oxygen Channel, which is such a guilty pleasure of mine. A fully stocked The Screaming O vending machine is a fixture in the bitchy girls’ mansion. On last night’s new episode one girl diffused an argument by suggesting they all go masturbate with their selection of toys.

My point is The Screaming O has awesome products — some of which are disposable (not to mention totally affordable) so nobody has an excuse not to give them a chance. Their fun packaging and brilliant colors are super camera-friendly and I’m happy they’re getting the attention they deserve.

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