With the recent media storm surrounding pro golf star Tiger Woods’ infidelity, novelty manufacturer and retailer Adam & Eve conducted a study asking more than 1,000 U.S. adults their opinion on swapping partners.

According to Adam & Eve’s latest “Great American Sex Survey,” 62 percent of the respondents said they’d never even thought about swapping partners.

Of the 38 percent of respondents who admitted they have thought about swapping partners, the majority (64 percent) said it was simply because they wanted to try something naughty or taboo.

The next largest group of respondents (27 percent) said they had thought about it because they were excited by the idea of being with someone new. Nearly the same amount —23.5 percent — said it was because they were physically attracted to another person.

Eight and a half percent of the respondents said they thought about swapping partners because they were bored with their current partner.

“It’s interesting to note the differentiation between actually swapping and thinking of swapping,” said Katy Zvolerin, Adam & Eve director of public relations. “Most people we surveyed said they’d never even thought about it, but American adults have an active imagination with all things sexual. For those considering swapping, Adam & Eve has numerous products available that might open up that channel of communication.”

Every month, Adam & Eve, in partnership with web survey software company Cvent Inc., release results from surveys determining the sexual practices of U.S. participants.

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The Target of sex toy shops, Adam & Eve, just completed a small survey of 1,000 U.S. adults that asked each respondent to give his or her first sexual experience a rating of 1 to 10.

Surprisingly (not really), of the 82 respondents who rated their devirginizing as “amazing,” 90% were men. I’m assuming their first time didn’t involve having a penis enter a small opening that tends to tighten up when nervous…

Nearly 70% of all respondents rated their experiences between “all right” and “amazing,” but I wonder what the criteria was. Are we rating the experience based on how amazing it felt? Or how amazing the whole situation/experience was?

If your first time involved candles, a quaint bed and breakfast, and a devoted boyfriend — but didn’t result in much pleasure — would you still rate it “great” because you felt loved and stuff? What if you lost it in the backseat of a Trans Am with a moderately attractive busboy from Chili’s, but managed to have an orgasm? Would you rate that “amazing”?

I also wonder what regions of the country were surveyed. Did respondents from the south answer similarly to those living in, say, San Francisco (free love!) or Farmington, N.H.,where there’s nothing to do but have sex and loiter (not necessarily in that order)?

Regardless, the result of this survey do forecast a seemingly optimistic future regarding the way people go about doing the deed for the first time. The fact that such a large majority rated their experiences in a positive manner tells us that possibly an increase in sexual awareness and education (though not sure what school districts can take credit for that) attributes to the plethora of positive ratings.

If nothing else, Americans certainly appear to be more comfortable with themselves when it comes to nakedness and naughty bits. They wouldn’t have taken the time to fill out the survey otherwise!

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